LEVI’S Store

The Levi’s® brand is the epitome of classic American style and authentic coolness. Since Levi Strauss invented jeans in California in 1873, Levi’s® jeans have been among the most famous and most copied garments in the world.

Levi’s® jeans have inspired entire generations of young people and have been enthusiastically worn by every youth culture of our time. Today, Levi’s® continues on this path with a pioneering spirit and drive for innovation. Our unique range of jeanswear and accessories is available in more than 110 countries, enabling people all over the world to express their personal style.